Successful business and victory are all about the result of strategy. Strategy is to fulfill a successful project from impossible to possible ones. Strategic planning enables to focus on core substance as a right direction in order to reach strategic solutions for a corporation and organization.
Don’t misunderstand that you are not a big corporation to initiate strategic planning? Most of companies have been established by their well organized strategic planning in early stage.
Strategic planning is the key component of most successful companies. Strategic planning tools are essential to getting the most comprehensive and can drive massive growth. A thoughtful strategic plan guides where the organization wants to be within a predicted period of time by the right direction. Strategic planning determines exactly where your corporation is going over the next years and how it’s going to get there. Strategic planning is a systematic way to develop a strategic direction for your corporation.
Strategic planning is not a business plan but a much detailed and creative plan with a focus of optimizing corporation’s future potential.
Developing a strategic plan is to prepare strategic solutions. It is more than putting words on paper or report. It is about discovering the tactics that give an organization its best chance to win.
There are a variety of strategic planning models:
- Goal-based strategic planning
- Project-based strategic planning
- Organic strategic planning
Some essential points to analyze strategic planning process are crucial include the following:
- To be synchronize to the medium term of 2~5 years
- To be implemented by owners/executives
- To be separated from day-to-day work
- To focus on matters of strategic importance
- To be realistic, pragmatic, and creative
- To distinguish between substance and Vacuity
- To be analyzed periodically and systematically
The strategic planning leads to strategic development covering in the following details below.
- Sales – marketing – distribution –promotion
- Product – services – quality – pricing – Competitive points
- Management – system – monitor – unity – cost effectiveness
- Finances – efficiency – capacity
- R&D – direction – competitiveness
- Organizational structure – system – HR development